Pamela Gilchrist Honored With PRSA Werner-VonderHaar-Bogart Lifetime Achievement Award

Cincinnati PRSA has named Pamela Gilchrist Corson, MA, APR, CPT, as the 2019 Werner-VonderHaar-Bogart Award (WVB) winner. Often considered a lifetime achievement, the WVB Award is the highest honor offered by the Cincinnati Chapter of Public Relations Society of America (PRSA). It recognizes a public relations professional who has made significant contributions in four key areas: the […]

Eight Steps You Can Take to Protect Your Brand

Here is a good check-list to protect your brand. Mostly geared toward product companies, but could also be applied to professional service organizations. Pam 1. Recognize that a product is only as good as the customer experience First impressions count. To identify all the elements that contribute to a good customer experience, include production and […]