Pamela Gilchrist Honored With PRSA Werner-VonderHaar-Bogart Lifetime Achievement Award

Cincinnati PRSA has named Pamela Gilchrist Corson, MA, APR, CPT, as the 2019 Werner-VonderHaar-Bogart Award (WVB) winner. Often considered a lifetime achievement, the WVB Award is the highest honor offered by the Cincinnati Chapter of Public Relations Society of America (PRSA). It recognizes a public relations professional who has made significant contributions in four key areas: the […]

Gilchrist And Chick-fil-A Named Cincinnati PRSA Blacksmith Awards Finalist

Pamela Gilchrist, APR, Gilchrist Group CEO, and Chick-fil-A® have been named 2017 Public Relations Society (PRSA) Cincinnati Chapter Blacksmith Award’s finalists for Chick-fil-A Northern Kentucky’s “Stuff The Bus Challenge” media relations success. Chick-fil-A, in partnership with area school districts, created the “Stuff The Bus Challenge,” a friendly competition between three Northern Kentucky Chick-fil-A restaurants to provide a […]

Pam Gilchrist Wins Top PRSA District Award For Brand Management

Pamela Gilchrist has just been honored with a PRSA East Central District Diamond Award for brand management. She was the only marketing/communications professional in the Greater Cincinnati-Northern Kentucky area to earn this honor. Pam received the award for her work on law firm Strauss Troy’s brand management video: “Brand Storytelling Through Client Testimonials.” “The goal […]

Howard Hughes Airport
Now YouTube Space LA

The Howard Hughes International Airport has a new tenant. You Tube. You Tube Hollywood hopes to up the anti on quality content as creatives and marketers flock to the new space. “Today anyone can easily create video, however, not everyone can create high-quality, relevant, interesting video,” said Pamela Gilchrist, Chief Strategist at Gilchrist Group. “I […]

Do You Need To Reinvent
.
Your Personal Brand?

By, Pamela Gilchrist, MA, APR, CPT Author | Speaker | Strategist  Why reinvent yourself? Sometimes you change. Sometimes the world changes around you. This constant change requires both being adaptable and resilient. As we go through this metamorphosis, like a caterpillar turning into a beautiful butterfly, we find the need to reinvent ourselves. Reinvention is […]

High Quality Isn’t Enough To Gain Marketplace Advantage

“Executives often fail to recognize that delivering high quality is not enough to gain a marketplace advantage; there must be a perception among customers that high quality exists.“ David Aaker, professor of marketing at Berkeley I ran across this quote from Aaker in an article on Reputation Management by Gary North. North was specifically talking […]

Gilchrist Wins Three 2012 PRSA Blacksmith Awards For Strauss Troy Rebranding Initiative

Leadership communications strategist Pamela Gilchrist earned a top Blacksmith award and two silver awards from the Public Relations Society of America Cincinnati Chapter for her work with law firm Strauss Troy Co., LPA. Gilchrist earned awards for her brand identity research for the law firm’s recent rebranding initiative, the brand announcement news release and corresponding […]

Gilchrist Shared Personal Branding Strategies At NSA Ohio

Enjoyed sharing personal branding strategies at NSA Ohio this weekend. We all have a brand, whether we know it or not. So be intentional. Image-crafting matters. As Bill Stainton said, you never know when a client or prospect is near. He was traveling on an airplane, reviewing his notes for a speech, when the woman […]

Brand Strategist Pam Gilchrist To Speak On Personal Branding & PR At NSA Ohio ProTrack Seminar March 17th

I will share my passion for Personal Branding and PR at the NSA Ohio ProTrack seminar on March 17, 2012. Look for insider secrets in future blog posts. If you are a professional or emerging speaker this session is for you. At the seminar you will learn how to build a strong personal brand, develop […]

Why Are Marketers Hating on Traditional Marketing?

Sharing from my friends at MarketingProfs — because I couldn’t say it any better myself… A guest post by Margie Clayman of Clayman Advertising. I had an interesting conversation the other day about branding. During the course of  the talk, one participant said something along the lines of: “Well, I think we are pretty much […]