News | Gilchrist Group

Gilchrist Group Wins Top PRSA Blacksmith Awards

On November 17, 2010, in Business Strategy, Communications Measurement & Research, Marketing & PR, News, Success Center, by Pam Gilchrist

The Gilchrist Group Garnered the Best In Show Award at tonight’s PRSA Blacksmith Awards in Cincinnati Ohio for its Communications Effectiveness Research work.

Independent judges from the Houston PRSA Chapter had this to say about the project:

It is evident that a lot of work went into this project.
The situation analysis was clearly defined.
Objectives stated and execution on tactics was excellent.
Background material and research tools were very thorough.
An excellent example of how communications research should be conducted!
Very thorough. Execution clearly defined and well executed.
Excellent research.

Shake Off The Election — Time To Get Busy

On November 5, 2010, in Business Strategy, News, Success Center, by admin

Corporate America has been in a stupor… frozen in fear of the changes ahead.

The question is… now that the election is over, can we all get back to business?

While President Obama will never be “pro-business.” But thanks to a more evenly divided Congress, Corporate America, has an opportunity to influence the discussion in Washington. Now is the time to help our elected-officials understand that business is the driver behind jobs and our econmic recovery.

Leaders… I am urging you to shake it off and shake it up. It’s time to fine tune your business models and align your employees as quickly as possible. This is the key to emerging from the “unrecovery” ahead of your competitors.

Tagged with: Business • Capitalism • change management • Congress • Corporate America • Election • Gilchrist Group • Persident Obama

Tsunami Success — Pamela Gilchrist Keynote Presentation Video

On July 16, 2010, in Business Strategy, News, Speaking & Training, by Admin

Surf The Big Waves & Seize Success Now

CEO Pam Gilchrist’s keynote presentation, Tsunami Success, will help your audience successfully learn how to surf the big waves of change and seize success.

Based on her research on 10 emerging socio-economic trends that are driving dramatic change in the U.S., Pam shares secrets and best practices from organizations and leaders who are forward thinking. And, she shares some personal stories about the problems with water — from sinking, to swimming to finally learning how to surf.

You can count on wit, wisdom and a fast-paced, current keynote that will keep your audience engaged and wanting more.

Find out more at: http://tinyurl.com/pamspeaks or gilchristgroup.com

The Gilchrist Group Launches SPEAKER-LINK™ – New Service Turns Online Profiles Into Profits For Speakers, Trainers, Authors and Consultants

On July 15, 2010, in Business Strategy, Communications Measurement & Research, Influence, Marketing & PR, News, Speaking & Training, Success Center, by Admin

The Gilchrist Group's Speaker-Link Program Will Turn You Into A Rock Star & Information Czar

Speaker-Link(TM)

When you need more impact, you need the Gilchrist Group.

Call us when you need a personal brand that can turn your profile into profit! We’re experienced. For more than a decade, we’ve helped authors and speakers successfully develop their branding and go-to-market strategies through our exclusive Speaker-Link™ program. From business planning to marketing, PR, web and social media strategies, our award-winning work will help you gain traction and grow your business.

Our Fortune 500 insider success secrets can help you — whether you need national publicity, a new website, PR|Social content, online profiles, one sheets, book editing and publishing management, or an overall marketing plan to align and leverage your assets – you can count on us for results.

COMPLEXITY

It’s a big problem for businesses. Communications complexity, fueled by the explosion of social media applications and content. It’s easy to be overwhelmed by all the new ways to reach out and connect with customers and prospects.

CONFUSION

There’s LinkedIn, Facebook, Twitter, YouTube, Blogs, and on and on.

UNCERTAINTY

Then there’s the uncertainty. Sure … all thesocial media stuff sounnds good, but can it help the bottom-line?

THE ANSWER

To answer that question and help solve the social media communications complexity The Gilchrist Group launched a new service today called SPEAKER-LINK™

SPEAKER-LINK helps breakthrough online clutter, increase visibility and optimize your social networking. The result: More gigs. More profit.

SPEAKER-LINK TURNS YOUR PROFILES INTO PROFIT:

Your online profiles are carefully set-up with the right keywords to drive sales
Your profiles are linked and optimized to gain higher search engine rankings for blogs and websites
The Gichrist Group will train and teach you what really works.

FOR MORE INFORMATION

E-mail Pamela today for a NSA member discount pgilchrist@gilchristgroup.com
or connect with her on

Or … you could do it the old-fashioned way.

The Gilchrist Group
8190 Beechmont Avenue, #361
Cincinnati, Ohio 45255
P) 859-431-9090
F) 800-233-1415
pgilchrist@gilchristgroup.com
Twitter: @PamGilchrist

You Can’t Change the Past but You Can Usually Influence the Future

On July 14, 2010, in Business Strategy, News, by Pam Gilchrist

Too many SMBs and entrepreneurs are too focused on “bringing the vision to life” instead of focusing on CASH FLOW. Keeping one eye on the pipeline and the other on expenses is what keeps CEO’s focused.

There is a fabulous quote in the Wall Street Journal article by Colleen Debaise, “Starting Up, and Conquering the Numbers,”

“You can’t change the past but you can usually influence the future.”

True. True. True.

Some excellent comments on the article as well .

Check it out. well worth your time.

“Starting Up, and Conquering the Numbers,”

CEO Pamela Gilchrist Presents “DOA: How to Revive Your Digital

On July 13, 2010, in News, by Admin

International Award-Winning Speaker Pam Gilgchrist Presents Dead On Arrival at the National Speaks Association Convention

International award winning speaker Pamela Gilchrist, MA, APR, CPT will be presenting DOA: How to Revive Your Digital Presence at the National Speakers Association Convention at the Orlando World Center Marriott on Tuesday, July 20 at 10am. Gilchrist, CEO of strategic business consulting firm Gilchrist Group™, will inform international speakers how to use social media to build their digital database to catch their prospects’ attention.

“If you haven’t used social media, embedded video or updated your Web site in more than three years, your digital presence is DOA,” says Gilchrist. “Attend my presentation and learn how to revive it!”

Gilchrist will show professional speakers how to:

•Learn easy ways to keep your digital presence alive and well;
•Understand the bottom-line business results you can expect by integrating your Web site and social media profiles;
•Learn how to leverage major social media sites to boost sales and search engine rankings;
•Understand the essential elements that take a Web site from an online brochure to a dynamic space to grow relationships with prospects and customers; and,
•Learn why researchers have proven that video gives you an instant search engine boost.

About Pamela Gilchrist:

As chief strategist at the Gilchrist Group™, Pam is a Fortune 100 leadership and communications expert. She says that understanding how to integrate social media into your business planning is critical to success in today’s competitive marketplace.

Pam advises organizations on how to have more impact by focusing on breakthrough business strategies, brand identity and influencer engagement. Her forte is guiding organizations through times of significant growth and change. Additionally, she has significant experience coaching C-Suite leaders on messaging, executive presence and personal branding.

Pam has served as chief communications council for companies ranging from Fortune 100s to regional businesses for 26 years. Her unique combination of vision, executive management and entrepreneurial skills helps organizations achieve maximum results. In 2009, she was named PR Professional-of-the-Year by the Cincinnati Chapter of PRSA.

The Gilchrist Group® is a strategic business consulting firm. Founded in 1999, as PR~Link Public Relations, LLC, the firm serves clients in a wide-range of industries including: financial services, healthcare, technology, manufacturing, engineering, government and non-profit. Gilchrist’s professional team works with leaders on next level leadership, branding roadmaps, go-to-market-strategies, issues management and marketing/PR including social media integration.
She has won numerous national and international awards for her work including the coveted Golden World Trophy from the International Public Relations Society (IPRA). Her work has been recognized with multiple platinum and gold Hermes International Creative Awards, as well as top awards from PRSA’s East Central District; and the Cincinnati, Columbus and Pittsburgh PRSA Chapters. She has been named one of the top 40 leaders by the Cincinnati Business Courier.

She is a professional member of the National Speakers Association (NSA), an accredited member of the PRSA Counselors Academy, and a member of the American Marketing Association (AMA) and American Society for Training and Development (ASDT).

Pam Gilchrist Speaking Engagements Highlights

On July 12, 2010, in News, by Admin

Presentation Highlights

2010 Tweet This! Leveraging Social Media To Build Your Business, NSA National, Orlando, FL, July 17-20, 2010

2010 Tsunami Success™, Surf the Big Waves & Seize Success Now, Rotary International, Kalamazoo, MI, April 26, 2010

2010 Media Panel Moderator, PR By The Book 101, Northern Kentucky Chamber of Commerce,
March 4, 2010

2010 “Leveraging Social Media To Build Your Business,” NSA Ohio, Columbus, OH, February 20, 2010

2010 “How CMO’s Can Brand Their CEO’s,” ExecSense Webinar, February 17, 2010

2010 “How To Create A Personal Brand As An Internist: Using Social, Speaking Engagements and
Published Articles To Make A Name For Yourself,” ExecSense Webinar, January 22, 2010

2010 “What Sales Executives Need To Know About Social Networking: Understanding How Facebook,
Linked In, Twitter and Other Sites Can Be Used As Valuable Tools.” ExecSense Webinar, December 11, 2010

2009 “Public Speaking, Presentation Skills And Strategies For VC Professionals,” ExecSense Webinar,
November, 24, 2009

2009 “Tsunami Success”™ IABC Heritage Region Conference, Cleveland, OH, October, 19, 2009

2009 “Behavior In The Workplace: Why People Click or Conflict” Greater Cincinnati Association of
Training & Development, Cincinnati, OH, October 14, 2009

2009 “Tsunami Success”™ NSA Speaker Showcase, Columbus, OH, October 6, 2009

2009 “Communications Models” PRSA Cincinnati Chapter APR Preparatory Course

Cincinnati, OH, October 13, 2009

2009 “Resume Trends and Job Hunting On Social Networks” OFA Association of Floriculture Professionals,
Columbus, Ohio, July 13, 2009

2009 “Behavior In The Workplace: Why People Click or Conflict” PRSA National Counselors Academy
Conference, Palm Springs, CA, June 1, 2009

2009 Bulldog Media Relations Conference, New York, New York

May 18, 2009

2009 “Expert Influence™: How PR Can Amp Up Your ROI” Invited speaker Mills James Productions
Columbus, OH, Spring 2009

2009 “How To Run Your Business Better” PRSA National Independent Practitioners Alliance
Webinar 2/25/2009

2008 “Communications Models” PRSA Cincinnati Chapter APR Preparatory Course

Cincinnati, OH, October 2008

2008 “Expert Influence: How PR Can Amp Up Your ROI” Invited speaker at
TricomB2B SWOT Marketing Conference – private client group, September 2008

2008 “10 Trends Foretell Communications Tsunami” Invited speaker at MPI Mid-America Education Conference Annual Speakers Showcase, Canton, OH, March 2008

2008 “PR BY the Book: 201 – Advanced Techniques” Northern Kentucky Chamber of Commerce Ft. Mitchell, KY, spring 2008

2007 “10 Trends Foretell Communications Tsunami” American Marketing Association, Special Interest Group Cincinnati, OH

2007 “10 Trends Foretell Communications Tsunami” ExecuNet Cincinnati, OH

2007 “Behavior In the Workplace” and “Shop Talk” IABC Heritage Conference

Cincinnati, OH, fall 2007

2007 “10 Trends Foretell Communications Tsunami” The Circuit Technology Group

Cincinnati, OH

2007 “Communications Models” PRSA Cincinnati Chapter APR Preparatory Course

Cincinnati, OH

2007 “10 Trends Foretell Communications Tsunami” PRSA Central Ohio Chapter

Columbus, OH

2007 “10 Trends Foretell Communications Tsunami” PRSA Miami Valley Chapter

Dayton, OH

2007 “Executive Media Training” PRSA Bluegrass Chapter Professional Development Seminar

Louisville, KY

2007 “PR Strategies That Get Results” Northern Kentucky Chamber of Commerce

Fort Wright, Kentucky

2006 “How To Launch Your PR Career” Northern Kentucky University PRSSA Chapter

Highland Heights, KY

2006 “Outsourcing: The Value of Outsourced PR” PRSA Cincinnati Chapter

March Luncheon Meeting, Cincinnati, Ohio

2005 “Is Your PR Working?” The Circuit (Technology Group), Cincinnati, Ohio, June Breakfast Meeting

2005 “Invisible Disabilities: The Secret Life of FMS” Adrian College
Feature Speaker, Adrian College, Disabilities Awareness Week

2004 “How To Meet The Press Without Having a Maalox® Moment©” Cincom Systems
Worldwide Marketing Meeting, Cincinnati, Ohio

2003 “Make The Most of It Conference” on Chronic Pain, Cincinnati, Ohio
“How To Keep Your Joy When You Hurt”

2002 Dan Pinger Public Relations/Pinger University, Cincinnati, Ohio
“Get The EDGE: People, Politics & Work”

2002 Co-Active Marketing Group, Cincinnati, Ohio
“Get The EDGE: People, Politics & Work”

2001 Health Alliance of Cincinnati/Alliance Institute of Integrative Medicine
“Get The EDGE: How Understanding Personalities Can Improve Sales”

2001 Public Relations Society of America, East Central District Conference, Cincinnati, Ohio

Presentation: “Learning from the Masters”

2001 Public Relations Society of America, East Central District Conference, Cincinnati, Ohio

Presentation: “How To Become A Successful Independent PR Practitioner”

2000 Public Relations Society of America, Cincinnati Chapter, Cincinnati, Ohio
Professional Development Workshop Moderator: Media Day

1999 Public Relations Society of America, Cincinnati Chapter, Cincinnati, Ohio
Professional Development Workshop Chairman: “Media Ethics & Standards”

Tagged with: News

10 Easy Ways to Gain More Confidence

On June 15, 2010, in News, by Admin

BUCK UP SISTER!

It’s easy to feel down on yourself, sadly. With all of the mishaps that can happen day to day, it can weigh on your overall persona. Luckily, you can fix those feelings.

CEO Pamela Gilchrist insights are tapped in this article “10 Easy Ways to Gain More Confidence” by Brie Gatchalian of She Knows magazine.

Gilchrist Group to Present “TWEET THIS!” at National Speakers Convention in Orlando

On May 19, 2010, in News, by Admin

Pamela Gilchrist will present ” Tweet This! Leveraging Social Media To Build Your Business,” at the National Speakers Association in Orlando, FL, July 17-20, 2010. Join Pam for her session on taming Twitter Tuesday, July 17 at 4 p.m.

Tagged with: News

Gilchrist Group Wins Top PRSA Blacksmith Awards

Shake Off The Election — Time To Get Busy

Tsunami Success — Pamela Gilchrist Keynote Presentation Video

The Gilchrist Group Launches SPEAKER-LINK™ – New Service Turns Online Profiles Into Profits For Speakers, Trainers, Authors and Consultants

You Can’t Change the Past but You Can Usually Influence the Future

CEO Pamela Gilchrist Presents “DOA: How to Revive Your Digital

International Award-Winning Speaker Pam Gilgchrist Presents Dead On Arrival at the National Speaks Association Convention

Pam Gilchrist Speaking Engagements Highlights

10 Easy Ways to Gain More Confidence

Gilchrist Group to Present “TWEET THIS!” at National Speakers Convention in Orlando

Optimized Outcomes For More Impact Now

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